James Heras · For private chefs
Get private dinner bookings through Instagram.
Thirty days, working directly with me. You post from your phone, I’m in your DMs with you. Not a course.
Apply for a spotFive founding spots, free, chosen by hand. After that it’s C$1,000.
The thirty days
- 1
Week one: your profile.
A stranger knows in five seconds what you cook, where, and how to book you. Bio, link, pinned posts.
- 2
Weeks two to four: the posts.
Two or three a week, in one format built to get people to message you. You shoot them on your phone. I plan them with you and tell you what’s working.
- 3
Every DM: a reply that books.
A date, a headcount and a deposit in three messages. I’m in your DMs with you twice a week until it’s natural.
If you don’t get an Instagram inquiry from someone new in 30 days, I keep working with you until you do.
What I ask in return
It’s free. It isn’t nothing. Here’s my side of the deal.
- ·A 30-minute call at the start and one at the end, recorded, where we write down your numbers.
- ·I can use your name, your photos and your results when I talk about this. You see it first.
- ·You do the posting and you answer DMs within a day. A quiet week and the spot goes to the next chef.
I’m James.
I run a fish market in Vancouver. For over 20 years I’ve personally supplied seafood to the city’s top chefs through my family’s 60-year-old business. I know what a full book looks like, and what an empty one does to a chef.
I also built Tableside, the pricing and booking tools private chefs use.